background
A specialist parchment and papercraft retail store wishing to diversify to selling their products online.

brief
Target the niche 'papercraft' market, make the aesthetic adhere to the very specific genre conventions associated with pergacraft and pergamarno practice. The solution The unique aesthetic was develped by making a 'papercraft montage' compliling a collection of beautiful perchment and paper design into a functional and memorable website interface design.

specification
- Complete ecommerce solution
- Mailing list and Content Management system for monthly 'perganewsletters' and viral marketing - User discount tier scheme 'friends of Pergacraft' enabled, within database